Words matter – the simpler the better - especially now when we’re overwhelmed by data and living in a world that is changing at a blistering pace.

Not only are changes resulting in complex issues and opportunities, they have also prompted new, often complex language, taxonomies, and lexicons. Taxonomies being how we classify the information, and the lexicon being the list of terms and their definitions.

So here’s the problem. We rarely seem to begin our responses to these issues and opportunities by agreeing on, and using consistent… More Posted on 07-19-23